Remarketing. Your second chance to convert past visitors – because 96% won’t convert first time.
Remarketing is an incredibly powerful tool helping you reach back out to previous website visitors. Eventually they’ll succumb to your wares.
There are a number of platforms suited for this, the most popular being Google Adwords. Through the use of analytics and Adwords we will be able to follow people around the Internet with specially created banners and text ads encouraging people to revisit the site.
Ecommerce and other inventory driven website owners can also benefit from “Dynamic Remarketing”. This is a method of displaying image ads to previous visitors with the actual items they had viewed to tempt them back.