Google Choose the Top 30 UK Digital Agencies


We interview Robert Craven about his work with Google, and can reveal the full list of the 30 best digital agencies in the UK.

The 30 agencies come in all shapes and sizes and from across all areas of Great Britain. Common features of the agencies selected include a commitment to invest in staff development, and a positioning at the cutting edge of Google products. Robert was able to reveal more detail:

Google selected the top 30 using factors such as; current high performance in their field, and having demonstrated the most potential to develop to the next stage of their growth. – Robert Craven.

As part of the program, we schedule calls with Robert where he asks probing questions and gets to the root of the challenges that we currently face.

At the end of our phone call we turned the questioning on its head and took the opportunity to ask Robert a few questions of our own. His answers are eye-opening!

An Interview with Robert Craven

Hello Robert, now it’s time for us to ask you some questions.
Fire away.

top digital agencies in the uk

Firstly, can you tell me about your work with Google?
My current work with Google is to lead a program designed specifically to help 30 high potential digital agencies transition to the next stage in their growth. The program is a bit like a market stall where the agencies can come and take from it to match their individual needs. I then individually engage with those business to help springboard them to the next level.

If all of the top 30 agencies could improve in one dimension, what would it be?
I’ve got a short answer and long answer.

The short answer is put up their prices. The reason that I say this is because it means you can create better quality work and it will allow you to work with people who truly value what you are doing. You can deliver a concierge service rather than a commodity product. It also separates you from the masses. There are thousands of reasons to put up prices. All the agencies on the programme are probably undercharging for their work.

The long answer is that you’re asking the wrong question! It’s the wrong question because there are three dimensions for all agencies to improve on.

Ok then, if all of the top 30 agencies could improve in three dimensions, what would they be?
1) Where the heck is my business going? Also known as strategy.
2) How on earth are we going to sell this stuff? Also known as marketing.
3) Why can’t we get on together better? Also known as teams and people. If you talk to a “normal” agency that simply plods along, they wake up every morning, open up their inbox, and work from that. They won’t have a marketing strategy; they simply take any work that comes in.

IMG_2639 (1)

So how did Google select the top 30 agencies to work with in 2016?
They were selected from an original pool of Google Partners. Google selected the top 30 using factors such as; current high performance in their field, and having demonstrated the most potential to develop to the next stage of their growth. If you want more detail you’ll have to ask someone at Google, because I didn’t select you!

Good to know! Final question; you’re helping us to form a 3-year plan. What does your 3-year plan look like?
Very ambitious. We are switching from a ‘best kept secret’ model to a ‘high value adding’ program. This is based on a 2 year scaling strategy. We’ll be using the same systems, programmes and tools across the organisation, to deliver the same level of results.

It’s been a pleasure Robert, thanks for your time.

The Top 30 UK Digital Marketing Companies:

Below you can find the complete list of the top 30 digital agencies in the UK as chosen by Google. Take a look at what they do below and make sure to follow these market leaders on Twitter!
agency academium



“Intelligent Education Marketing Solutions”




“London-based digital marketing agency. 12 Years of SEO, PPC, Display Advertising, Social Media & Mobile Marketing expertise.”




“Anicca are a leading  agency based in Leicester, UK. Specialists in search, social and paid. “


Clickoo UK


“Hello! We are multilingual & award winning PPC experts. We create, manage and fine tune your Search & Social Media PPC campaigns so you get the most out of them”


Climbing Trees


“We’re an online marketing company and Google Partner that help our clients be excellent. We mostly tweet industry news and other things we find interesting.”


The Fountain Team

London & Norwich

“Fountain is a digital agency that offers effective online lead generation through Evidence-Based Marketing”


Hallam Internet


“Digital Marketing Agency offering SEO, social media marketing, PPC and more. Follow us for digital marketing tips and advice, or call us on 0115 948 0123.”



Suffolk, London & Yorkshire

“WebDesign And Marketing Company. We Specialise In Providing ,, , & To A Variety Of Clients Locally & Worldwide”



London & Southampton

“Koozai Ltd are a leading UK Digital Marketing Agency based in London and Southampton. Specialists in SEO, PPC, Social Media and Reputation Management.”


agency lexis click



“Full service agency – Strategy and services to help your brand shine and grow through inbound customers”


Liberty Marketing


“Vibrant Welsh digital marketing agency offering search engine optimisation (SEO), pay per click advertising (PPC), copywriting & social media marketing.”


Farky Rafiq


“Digital Marketing Director”


Lonely Robot Web Dev


“Specialists in and great looking, converting business websites! Please get in touch for a free quote.”


Major Marketing

Cornwall, Devon & Somerset

“Google Partner & Online Advertising Agency for SME’s. Focused on Digital Marketing for the best results.


Navigate Digital

United Kingdom & Australia

“An independent digital media agency specialising in Affiliate Marketing, Media Planning & Buying, Paid Search & Social Media. IPA accredited.”


Perfect Storm Media


“Pay-per-Sale Search Engine Marketing innovators with a world-class Adwords management system”


Pop Creative Ltd


“Pop Creative is a friendly Design Agency based in Shropshire specialising in Digital Media, Web Design, Web Management, SEO & Printing.”


Push Group Marketing


“The PPC Agency That Keeps You Ahead Focused on targeted traffic that converts to sales/leads.”



Bedfordshire & London

“UK based Digital Marketing Consultancy experts in SEO, PPC, Social Media, Link Building & Content. Super nice Tweeters.”


Red Effect Marketing

Bristol, London & Monmouth

“A Paid Search & SEO agency – Genuine expertise with a friendly face! We’re also a Google Partner.”


Return On Digital

Manchester & London

“We’re an award winning digital marketing agency. At Return on Digital, return isn’t just an end goal, it’s an all-consuming passion.



Ashford & London

“Award winning digital agency providing solutions to UK and International based clients to develop, promote and champion their brands!”


SEO Traffic Lab


“Lincolnshire based digital marketing agency, experts in , &. Talking , , and the future of .”


Soap Media

Manchester & Preston

“Award-winning digital marketing agency combining commercial thinking with technical brilliance in web design & dev, search marketing, and lead generation.”


Social Response


“We are the full package when it comes to. Follow for tweets on, , & news. Based on Lower Park Row.”


agency studio-40Studio-40


“Studio-40 is a leading (, and ) agency based in Loughborough in the East Midlands. We’ll add rocket fuel to your website.”


Tandem Digital


“Edinburgh-based digital marketing agency. Marketing nous meets digital geekery. Channel agnostic, we bend digital to client objectives.”



Glasgow & London

“We spend our days creating digital strategies, websites, microsites, mobile apps, digital marketing strategies & learning all there is to know about the web!”


Xanthos Digital


“Stay ahead of competitors with our Digital Updates and Resources. We are a Digital Marketing and Web Design Agency specialising in Ecommerce Site Development.”




“Studio-40 understand how to implement best practice SEO. Our organic Google visitors have grown 40-60% every month in 2016. The team are a real pleasure to work with.”


This post was written by George Bates

This post was written by George Bates

Digital Marketing Executive

George brings experience to the team from a background in SEO and content writing. Currently sailing through Adwords exams to become a more rounded digital marketer.

More Posts From George
  • Paul
    Posted at 12:26h, 14 April Reply

    Well done to everyone at Studio-40… it’s great to read your getting recognition from Google :)

    • George Bates
      Posted at 12:28h, 14 April Reply

      Hi Paul,

      Thanks for the kind words! :D

  • Ann Stanley
    Posted at 15:19h, 14 April Reply

    Great post guys thanks for the mention – if any other AdWords agency get an invitation to participate in the Elevator program than I can absolutely recommend it!

    • George Bates
      Posted at 10:07h, 15 April Reply

      No worries Ann! We should all be proud of our achievements :D

      Agreed. It’s been incredibly useful and Google have delivered as usual!

  • Ant Agar
    Posted at 21:37h, 14 April Reply

    Wonderful stuff! and a Great Twist on the 1-2-1 with Robert. Good banter.

    Thanks guys, it’s very inspirational and creating lots of food for thought at Infotex. Definitely an honour to be counted among you all..


    • George Bates
      Posted at 10:12h, 15 April Reply

      Thanks Ant ;)

      I can’t take credit for the interview idea, that was a colleague, but we both agree that it was very worthwhile!

      You’re right, the business coaching program has given us plenty of ideas here at Studio-40 too ;D


  • Chetaru
    Posted at 14:12h, 24 October Reply

    Great to read that you have recognition by Google and congratulations Studio-40 for your achievement. We like your services and strategies regarding SEO.

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